What we do
We plan and buy YouTube integrations and podcast sponsorships for brands, then verify and measure what ran. Compliance review runs alongside every stage.
The order of work
Vet
We review the back catalog, the audience, disclosure history and suitability before anything is booked.
Output Vetting memoBuy
Each placement is benchmarked against published rate cards and bought with a guarantee and a make-good.
Output Media planVerify
Every placement is checked after it runs: the aircheck or timestamp, the disclosure and the delivery.
Output Verification logMeasure
The holdout and the read window are agreed before launch, and results are stated against your P&L.
Output Readout
Runs across all four Compliance review, carried out with your legal team.
Disciplines
Channel vetting
Back catalog, audience, disclosure history and suitability, reviewed before any booking. OutputVetting memoPlanning and buying
Rates benchmarked, with a guarantee, a make-good and the rights written into every placement. OutputMedia planDelivery verification
Airchecks, timestamps, disclosure and delivery checked placement by placement. OutputVerification logMeasurement
Holdout tests and read windows set before launch, with results stated against your P&L. OutputReadoutCompliance support
FTC disclosure and claims review, carried out alongside your legal team. OutputCleared brief and disclosure checkLong-form YouTube
Integrations planned like a television schedule, with guarantees and 90-day verification. OutputSchedule and delivery report
Who reads what we send
- Marketing and acquisition
- A plan priced against your customer economics, a verification log every week of the flight, and a readout that says what to scale and what to cut.
- Finance
- Incremental results against a holdout, cost per incremental customer next to blended CAC, and contribution after media and fees.
- Legal and compliance
- Approved claims and disclosure wording in every brief, and a disclosure check on every live placement, kept in one file.
Start with one flight
Send us your category, budget range and what your finance team needs to see. We reply with how we would vet, buy and measure a first flight.
Submit a brief